Jon Cook: leaving WPP in March 2027 after three decades at VML, where he is global chief executive; he has also been chief executive of WPP Creative since February 2026. Eric Campbell: appointed global chief executive of VML from March 2027, while keeping his role as chief executive of VML and WPP Creative North America. WPP has not named a successor for the WPP Creative role and says it will announce the leadership structure soon. Cook: 'After three decades of pouring everything I have into this agency and all of WPP, it is time to build something new.' Announced by WPP chief executive Cindy Rose. Reported 05/10/2026.
Source: Mediaweek. Prompt the Market verifies moves against the announcing outlet or the person's own LinkedIn before listing them; send corrections to our corrections desk.
