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# Bec Penn named Omnicom Media's head of retail media in Australia
- URL: https://www.promptthemarket.com/bec-penn-named-omnicom-media-head-of-retail-media-australia/
- Published: 2026-10-05T20:30:00.000Z
- Updated: 2026-10-05T20:30:00.000Z
- Description: Bec Penn to head of retail media, Omnicom Media Australia, from Coles 360.
- Author: Editor News
- Tags: Moves, #noindex, #by Prompt the Market

Bec Penn: appointed head of retail media at Omnicom Media Australia, a new role coordinating retail media expertise across the group's agencies for clients. Joins from Coles 360, the supermarket's retail media business, where she held an executive role from November 2024; before that spent four years at Cartology, Woolworths' retail media arm, including as senior product manager. Start date not disclosed. Announced by Omnicom Media. Reported 29/09/2026.

Source: [Mediaweek](https://www.mediaweek.com.au/omnicom-appoints-bec-penn-to-lead-australian-retail-media?ref=promptthemarket.com). Prompt the Market verifies moves against the announcing outlet or the person's own LinkedIn before listing them; send corrections to our [corrections desk](https://www.promptthemarket.com/corrections-policy/).